Marketing the Mustang: An American Icon

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Product Overview

An inside look at the design, development and marketing strategies behind America's favorite pony car. Including rarely seen footage from the Ford Media Archives.

Featuring John M. Clor, author of Mustang Dynasty and Bob Fria, author of Mustang Genesis.

This 30 minute DVD was included as a bonus feature on the MadMen: Season Four DVD set.



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